DESIGN RESEARCH METHODOLOGY ASG 3 : RESEARCH METHOD

15.05.2022 - 19.06.2022 | Week 8 - Week 12

Ng Wai Fern | 0354966

Design Research Methodology | Bachelor of Design in Creative Media

Assignment 3 : Research Method 

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INSTRUCTIONS :

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SUBMISSION :

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FEEDBACK

Week 9

Dr. Jinchi suggested that I could do a small group interview. The research method that I have suggested is also good. For the 5 advertisement, Dr. Jinchi advice me to look for advertisement that is suitable and make sure it is not a creative post. The advertisement need to be describe and have a general justification. For the survey question, Dr. Jinchi suggested to use likert scale for some of the question.

Week 10

Dr. Jinchi advice me to use literature to guide the question regarding age group and how often participant see an advertisement. For the advertisement poster, Dr. Jinchi advice me to check if the posters are advertisement or creative posters. For Q3 e, Dr. Jinchi suggested rather than using strongly agree or disagree, I can use number scale (1 -5).