ADVANCED TYPOGRAPHY : FINAL COMPILATION AND REFLECTION


01.04.
2022 - 01.07.2022 | Week 1 - Week 14

Ng Wai Fern | 0354966

Advanced Typography | Bachelor of Design in Creative Media

Final Compilation and Reflection


LINKS



INSTRUCTIONS :


SUBMISSIONS : 

TASK 1 : EXERCISE 1 & 2

Hours spent :
  • Exercise 1 - 22 hours ( 1 week )
  • Exercise 2 (part 1 ) - 35 hours ( 2 week )
  • Exercise 2 (part 2 ) - 18 hours ( 1 week )
Task 1 : Exercise 1 - Typographic Systems
For this task, we are required to explore the 8 typographic systems which are Axial, Radial, Dilatational, Random, Grid, Modular, Transitional and Bilateral using Adobe Indesign with the content provided in the MIB. 

Fig 1.1 Final Axial System - JPEG

Fig 1.2 Final Radial System - JPEG

Fig 1.3 Final Dilatational System - JPEG


Fig 1.4 Final Random System - JPEG

Fig 1.5 Final Grid System - JPEG

Fig 1.6 Final Modular System - JPEG

Fig. 1.7 Final Transitional System - JPEG

Fig. 1.8 Final Multilateral System - JPEG

Fig 1.9 Final Task 1 : Exercise 1 ( Typographic systems ) - PDF


Fig 1.10 Final Task 1 : Exercise 1 ( Typographic systems ) grids and guides - PDF


Task 1 : Exercise 2 - Type and play

For this task, we are required to identify and extract potential letter forms within any man made objects/natural images.

Fig 2.1 Refinement progress

Fig 2.2  before and after 'V'

Fig 2.3 before and after 'D'

Fig 2.4 before and after 'O'

Fig 2.5 before and after 'S'

Fig 2.6 before and after 'L'

Fig 2.7 Type showcase  

Fig. 2.8 Final noodle typeface - PDF


Task 1 : Exercise 2 - Type and image

For this task, we are required to chose a image and incorporate a word/sentence/phrase that fits the chosen image. The objective is to enhance/support the interplay between the word/sentence and the selected visual. The text must be woven into a symbiotic relationship with the image.

Fig. 3.1 Original photo sourced from Pinterest

Fig. 3.2 Final Type and Image - DROWN

Fig. 3.3 Final Task 1 : Exercise 2 Type and image - PDF


TASK 2 : KEY ARTWORK AND COLLATERAL
Hours spent : 
Task 2A: Key Artwork - 22 hours
Task 2B: Collateral - 30 hours 

TASK 2A : KEY ARTWORK
For this task, we are required to use letters ( 2 - 3 letters, or more ) from our names to create a key artwork, which will behaves as a logo and artwork. This key artwork will later on be used in TASK 2B : Collateral.

Fig. 4.1 Final key artwork - BW version (JPG)

Fig. 4.2 Final key artwork - colour version (JPG)

Fig. 4.3 Final key artwork (PDF)

TASK 2B : COLLATERAL
For this task, we are required to design collaterals from our key artwork's occupation. For my key artwork 'WF', the occupation of my choice is production studio. Collaterals that are design is for a film festival by Wow Films.
  • a poster ( A3 size )
  • an animated invite 800/1024 px
  • one collateral of our choice. 
Fig 4.4 Final poster (JPG)


Fig 4.5 Final poster simulation (JPG)

Fig 4.6 Final ticket (JPG)

Fig 4.7 Final ticket simulation (JPG)

Fig 4.8 Final poster (PDF)

Fig 4.9 Final ticket (PDF)

Fig 4.10 Final poster simulation (PDF)

Fig 4.11 Final ticket simulation (PDF)

Fig 4.12 Final animated invite - GIF


TASK 3 : TYPE EXPLORATION AND APPLICATION
Hours spent 60 hours

For this task, we are required to design a typeface that solve a problem in the area of our interest or explore the use of typeface in our area of interest. For this task, I decided to explore and develop a typeface based on the game title, Bubble bobbleThe typeface will be used as text, effect and title throughout the game. The typeface will also be used in the game collaterals such as poster and game packaging.

Link to download font file :  Bubble bobble font

Fig 5.1 Bubble bobble - final type design

Fig 5.2 Bubble bobble - final type display poster

Fig 5.3 Bubble bobble - final poster

Fig 5.4 Bubble bobble - final poster mockup

Fig 5.5 Bubble bobble - final game packaging

 Fig 5.6 Bubble bobble - full final animation (MP4)

 Fig 5.7 Bubble bobble final animation - loading screen (JPEG)

Fig 5.8 Bubble bobble final animation - loading screen (MP4)

 Fig 5.9 Bubble bobble final animation - menu screen (JPEG)

Fig 5.10 Bubble bobble final animation - menu screen (MP4)

 Fig 5.11 Bubble bobble final animation - game play screen (JPEG)

Fig 5.12 Bubble bobble final animation - game play screen (MP4)

 Fig 5.13 Bubble bobble final animation - ranking screen (JPEG)

 Fig 5.14 Bubble bobble final animation - ranking screen (MP4)

Fig 5.15 Final Task 3 : Type exploration and application - PDF 


REFLECTION

Experience
After completing this module, I have a different view on typography. This module was a fun and interesting experience. There were a lot of mistakes that were made throughout the tasks but that what makes the learning experience fun as I get to learn from my mistakes. I also get to learn from my classmates and from the task that were carry out throughout the module. Overall, it was a very good experience as I get to learn what we can do with typography and also the knowledge gain from this module is useful and will help me with enhancing my work in the future

Observations
Throughout this module, I was able to learn from other classmates during the feedback session. I observed that I made quite a lot of mistakes when working on the tasks which I was able to learn from later on. The tasks were quite interesting and I was able to observe how to make a typeface look good and how to apply them well. Overall, this module is a bit challenging but it is fun. At the end, I was able to observe and learn throughout the module.

Findings
Through the tasks, I realized that a lot of time and consideration is needed when designing a typeface to make sure it is readable and look interesting at the same time. Besides the challenging tasks, I was able to learn about kerning and spacing and how important they are in making typeface look nice. The lesson from task 1 : exercise 1, typographic system is very helpful as we get to experiment with different ideas using the typographic systems. Overall, I was able to gain knowledge when working on the tasks and the knowledge I gain from this module is helpful.


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